Marketing Projects from academic and professional experiences.

GymTech Solutions — Website Redesign, Sales Support & Marketing Research

Redesigned and managed the GymTech Solutions website while supporting equipment repairs, customer sales, and competitor research to improve usability and online presence.

HydroPeak Hydration — Brand Development & E-Commerce Strategy (Academic Project)

This academic project focused on creating a hydration brand from concept to execution. I conducted niche research, defined the target market, and designed a Shopify storefront that reflected brand positioning and competitive insights. The project emphasized strategic thinking, UX design, and e-commerce fundamentals.

Nike Inc. — Academic Marketing Research Case Study

This academic case study analyzes Nike Inc.’s marketing strategy through research, brand positioning, and competitive analysis. The project reflects my approach to organizing research, identifying key insights, and synthesizing information into a cohesive marketing narrative. It highlights how I think through strategy when evaluating established brands.